University Library at St. Cloud State University

MKTG 333 - Business Communications

Finding Your Way Around The Library
Books and More (MnPALS Advanced Search)
Search for books, ebooks, videos, government publications, recordings, music scores, and other materials available at the library. Use the limiters (formats, collections, language, call numbers, etc.) to focus on specific collections. 

Borrow, Request, Renew
Information on library materials checkout, online renewal, interlibrary loan, equipment checkout, and more.

Learn, Evaluate, Cite
Citation resources, information on evaluating materials for credibility and authenticity, and more.
Articles and Databases
Scholarly vs Popular vs TRADE journals
An excellent guide from the University of Washington-Bothell to the various types of publications available to undergradates. Of particular importance to business students is the description of trade journals.

Business Source Complete Restricted Resource Some full text availablefindit elm database
Premium full-text content and peer-reviewed business journals covering all disciplines of business, including marketing, management, accounting, banking, finance and more.
Using BSC articles to find appropriate article subject headings: 
Each article in BSC has subject headings attached to it. A full list of subject headings can be found in the Thesaurus, in the blue menu bar at the top of the page. Look for these to do more narrowly focused searches. For example, a search in BSP's Thesaurus for "retirement" will retrieve additional subject headings like "retirement planning," "retirement benefits," and so forth. 

Academic Search Premier (all topics) from EBSCO Restricted Resource Some full text availablefindit elm database
Full-text articles in biology, chemistry, education, engineering, humanities, physics, psychology, religion and theology, sociology, etc. Tip: Click the check box to limit to Academic (Peer Reviewed) Journals.
Using ASP articles to find appropriate article subject headings: see information on BSP, above.


HR Magazine

The official trade journal of the Society for Human Resource Management. Try a search for "social media," "cellphone use," "business etiquette," etc. You can also place your cursor over "HR Topics and Strategy" in the menu bar for a list of subjects.

NOTE: While much of HR Magazine is available online for free, most is available full-text through Business Source Complete. After examining HR Magazine's website, try searching Business Source Complete for additional articles from HR.

There is a competing magazine indexed by Business Source Complete called "HR Magazine (MA Business & Leisure)." To ensure that your articles are from the HR Magazine published by the Sociedty for Human Resource Management, do a search for ["HR Magazine" not "Business & Leisure"], followed by your topic. Like this:

Plagiarism and Academic Dishonesty
Academic Dishonesty and SCSU
From the SCSU Student Handbook - Prohibited Student Conduct:  

Any student who attempts or assists others to commit prohibited conduct as defined below may be held accountable as committing the prohibited act ... Academic dishonesty [is] including but not limited to: cheating, plagiarism, falsification, and collusion. This includes any violation of the Academic Integrity Policy:

University of Texas at Austin - Plagiarism Tutorial
An interactive tutorial on avoiding plagiarism, complete with videos and mini-quizzes.

University of Southern Mississippi Plagiarism Tutorial
A tutorial with examples of incorrect and correct paraphrases and advice of acceptable use of resources. 

Work-Life Balance
Manage your work, manage your life from the Harvard Business Review (article)

Work Life Balance from the Harvard Business Review (special section)
An entire section of articles on how to balance your personal life with your career.

TED Talks on Work Life Balance
TED is a nonprofit organization created for the purpose of generating new ideas to address issues in culture, work, politics, and interpersonal relationships.
Intergenerational Differences
When searching for articles about intergenerational differences, it's good practice to consider other subject headings: "multigenerational differences," "multigenerational workplaces" (or workplace), "age differences and the workplace," and so forth. Business Source Complete is a good source for such articles.

Hitting the Intergenerational Sweet Spot from the Harvard Business Review (article)
All about managing different generations in one workplace.

Managing People from Five Generations from the Harvard Business Review (article)

Generations United website
Generations United is a non-profit advocacy group whose mission is "to improve the lives of children, youth, and older people through intergenerational collaboration, public policies, and programs for the enduring benefit of all." The website includes a report on intergenerational workforce management written in collaboration with MetLife: "Generations in the Workplace: Engaging the Best Talent of All Ages."

Ethics in the Workplace
Creating an Ethical Workplace from the Society for Human Resource Management (article)

Ethics and Compliance Initiative
The ECI is a non-profit institution founded in 1922, dedicated to researching and establishing ethics and integrity best practices for the workplace. Their members are a combination of industry professionals and academics who have teamed up to create high-quality ethics and compliance programs.
Subject Specialist
Olivia's contact hours, Spring 2019
On the Reference Desk:
Wednesday, 10:00 - noon
Thursday, 4:00 - 6:00 pm

Office Hours:
Monday, 2:00 - 4:00 pm
Thursday, 2:00 - 4:00 pm

If the above times are not convenient, please call or e-mail to set up an appointment.
You'll note that I linked in the topic boxes below to a number of articles from the Harvard Business Review, one of the top business journals in the world. You can download three articles a month for free without registering, and six per month if you register with your SCSU e-mail address. Be sure to register; it's free. If you should wish to see more articles from HBR, they're also available from Business Source Complete.
Salary Negotiation
PayScale: Salary Negotiation Guide
PayScale is a business intelligence company started in 2002 that compiles salary data from around the country in almost all areas of industry and makes them available to consumers and companies. Use the salary negotiation guide to learn more about asking for and getting the salary you want and to find out how much people are making in that particular profession. Negotiating Salary 101
Many studies have shown that one of the reasons women make less than men in most industries is that their salary negotiation skills are undermined by their own perceptions of worth. offers advice to women seeking employment and tips for negotiating equitable salaries.

Occupational Outlook Handbook Unrestricted Resource
Nationally recognized source of career information, designed to provide valuable assistance to individuals making decisions about their future work lives. Describes what workers do on the job, working conditions, the training and education needed, earnings, and expected job prospects in a wide range of occupations.
Information Security
These three terms are NOT interchangeable. Cybersecurity refers to the securing of electronic data, records, transmissions, and other online transactions. Information security is the securing and protection of all data, records, transmissions, and transactions, whether they're online or face-to-face. Both of these are subsets of the larger field of information assurance, which refers to the managerial policies, legal aspects, risk management, training, and methods taken to secure the flow of information within companies, government agencies, industry, and so forth.

Business - Information Assurance
The online library research guide for Information Assurance majors in the Herberger Business School.

US-CERT: United States Computer Emergency Readiness Team
From the US Department of Homeland Security.
Retirement Planning

Webster's New World Finance and Investment Dictionary
Clear, accessible, and cross-referenced explanations of today's most essential financial terms, including vocabulary related to accounting, finance, banks and banking, economics, investing, markets, real estate, and securities.

Harvard Business Review: The Crisis in Retirement Planning (article)

Retirement essentials from AARP (American Association of Retired Persons)
Advice, planning, calculators and other useful tools.

Employee Monitoring and Surveillance
Workplace Privacy and Employee Monitoring from the Privacy Rights Clearinghouse
An extensive article on workplace privacy with an emphasis on employee rights. Check out the links at the end of the article to other organizations that advocate for employees on many issues, including workplace privacy.

Employee Monitoring and Workplace Privacy Law from the American Bar Association's Section of Labor and Employee Law (article)
An in-depth review of federal and state law governing employee monitoring in the workplace.

The Multicultural Workplace
Harvard Business Review: Listening is critical in today's multicultural workplace

Diversity management from Diversity Inc.
Diversity Inc. is a respected newsmagazine that covers all aspects of diversity in the workplace.
Int'l Communication and Business Culture
Created by the International Business Center at Michigan State University. Use the Country menu to find information about the corporate cultures of nations, business regulations, business climate, and so forth. Unrestricted Resource
From the International Finance Corporation, World Bank Group. The Doing Business Project "provides objective measures of business regulations and their enforcement across 181 economies and selected cities at the subnational and regional level." This site offers measures of the strength of the legal and regulatory environments in countries: not only what regulations are in place, but what bodies exist to enforce them, and to what extent the regulations are enforced.

Doing Business in International Markets Unrestricted Resource
From the Office of Commercial and Business Affairs (CBA) of the US State Department. US-CBA coordinates trade and investment matters in support of US firms doing business overseas, providing information on "corruption and bribery in overseas markets, U.S. export controls on sensitive equipment and technologies, and business-related visas for employees, partners and clients of U.S. firms."
Funny but Appropriate
From the University of Arizona's Career Services Office: What not to do at the job interview


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